Draw a picture: what do you think of the product you just used?

I used to ask people to draw a picture after a usability session. Not a picture of the application itself, but a sketch of how they felt about it.

Not everyone likes to draw, so it didn’t always work. But when participants could do it, we got a great view into what they were thinking.

Here’s one of my favorites, from a study of a human resources application. The person was comparing the new software with other applications he’d used. He liked the new product and compared it to others that weren’t helpful.

“A two-part image: on the left, a desk with a computer, with ‘Clear answers’ above the computer. On the right, a door that said ‘HR’ and ‘Don’t have answers. Come back later.”

Sketches after a usability study on an HR application

Question: Have you ever tried something like this? How did it work?

Advertisements

One Response to Draw a picture: what do you think of the product you just used?

  1. Crystal says:

    Good navigation and website design make it easier for users to find what they’re looking for and to buy it once they’ve found it.

Leave a reply. We'd love to hear from you.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s